Industry Trends & Market News

News from the Inman Real Estate Conference in New York City:

Brokerage and Realtor Marketing:

• Agents can differentiate themselves by the quality of information they provide about their community.
• There are community specific sites where agents should also have their information.
• There are different ways to find leads. Correspond and have a dialogue. Consumer is not in this room. They don’t understand how we get paid.

Customer Expectations:

• Internal lead generation management.
• Responds in 30 seconds to 1 minute.
• 23% of people who respond expect instantaneous contact.
• 44% expect follow-up in 30 minutes,
• 100% expect follow-up same day.

See what Kurfiss Sotheby's International Realty is doing online in Pennsylvania and New Jersey

Inman Conference In New York

The Inman Real Estate Conference was held in New York last week and some very exciting information was presented that highlights the changes in the market when it comes to buying and selling homes.

Should I Consider a Fixer-Upper

There are two main reasons buyers look for fixer-uppers (rundown houses that usually sell for less because of their poor condition). The first is as an investment. The idea is that you'll go in, do the fix-up work, and sell for a profit. There's money to be made here.

The second is that a fixer-upper will sell for less in any given neighborhood. Hence, you might be able to get into the New Jersey neighborhood you want by buying a fixer-upper while otherwise you'd be excluded because of price.

Both reasons are valid. The most common problems with fixer-uppers is that the buyer, particularly the inexperienced buyer, underestimates the costs of repairs.